Our team works with clients in managing and enforcing trade marks through:
- maintaining a register of registered trade marks and attending to renewal of those marks;
- undertaking availability searches to determine whether a particular brand is available for registration and use, and any likely objections that may be faced in registering the brand prior to it being adopted by the business;
- undertaking all steps in the trade mark registration process, including filing applications, reporting on and responding to adverse examination reports, responding to oppositions; and
- providing watching and infringement search services.
Our approach to trade mark portfolio management takes into account litigation risks as well as focussing on protection of our client's marks, assessed in a commercially realistic way.
Our clients benefit from having their trade marks efficiently and effectively managed at a competitive price, but always with regard to their commercial objectives and with a sophisticated understanding of the importance of brands and trade marks.